SAN DIEGO, Dec. 11 /PRNewswire/ -- Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, "Product Idea to Product Success: A Complete Step-by-Step Guide to Making Money from Your Idea," author Matthew Yubas ( http://www.mattyubas.com/) offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market.

Anyone with a great idea for a new product or service can benefit from this book. Written in an engaging and conversational style, "Product Idea to Product Success" is filled with examples and real-world advice as Yubas takes readers through a step-by-step process to get from idea to finished product. Yubas even provides a method for determining whether a market exists before investing time and money on a product or service, and then gives readers ways to brainstorm new ideas for future inventions. "Product Idea to Product Success" is an educational and thought-provoking mix of quizzes, surveys, marketing plans formats, and everything else readers will need to launch their ideas.

Yubas fills "Product Idea to Product Success" with sound advice and cost- effective solutions, which, if followed carefully, are almost guaranteed to produce success. This book will become a valued guide to new and experienced inventors and entrepreneurs alike.

Review Information:
     Title: Product Idea to Product Success
     A Complete Step-by-Step Guide to Making Money from Your Idea
     Author: Matthew Yubas, B.S., M.B.A. (
http://www.mattyubas.com/
)
     Publisher: Broadword Publishing (
http://www.broadword.com/
)
     ISBN: 0-9725521-0-3
     LCCN: 2003111239
     Genre: Non-Fiction, Business, Entrepreneurship, Inventing, Marketing
     Length: 320 pages
     Price: $24.95

     CONTACT
     Penny C. Sansevieri

penny@booksbypen.com

(858) 560-0121

This release was issued through The Xpress Press News Service, merging e- mail and satellite distribution technologies to reach business analysts and media outlets worldwide. For more information, visit http://www.xpresspress.com/

SOURCE  Matthew Yubas
    -0-                             12/11/2003
    /EDITORS' ADVISORY:  For media information, cover image, and a free review
copy:

http://www.MattYubas.com/pressroom/

/CONTACT:  Penny C. Sansevieri, +1-858-560-0121, or

penny@booksbypen.com

,
for Matthew Yubas/
    /Web site:
http://www.mattyubas.com/
http://www.xpresspress.com/
/

CO:  Broadword Publishing
ST:  California
IN:  BKS PUB
SU:  PDT

KH-KW 
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