SAN DIEGO, Dec 11, 2003 /PRNewswire via COMTEX/ -- Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, "Product Idea to Product Success: A Complete Step-by-Step Guide to Making Money from Your Idea," author Matthew Yubas (http://www.mattyubas.com/) offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market.

Anyone with a great idea for a new product or service can benefit from this book. Written in an engaging and conversational style, "Product Idea to Product Success" is filled with examples and real-world advice as Yubas takes readers through a step-by-step process to get from idea to finished product. Yubas even provides a method for determining whether a market exists before investing time and money on a product or service, and then gives readers ways to brainstorm new ideas for future inventions. "Product Idea to Product Success" is an educational and thought-provoking mix of quizzes, surveys, marketing plans formats, and everything else readers will need to launch their ideas.

Yubas fills "Product Idea to Product Success" with sound advice and cost- effective solutions, which, if followed carefully, are almost guaranteed to produce success. This book will become a valued guide to new and experienced inventors and entrepreneurs alike.

    Review Information:
     Title: Product Idea to Product Success
     A Complete Step-by-Step Guide to Making Money from Your Idea
     Author: Matthew Yubas, B.S., M.B.A. 
(http://www.mattyubas.com/)
     Publisher: Broadword Publishing (http://www.broadword.com/)

Penny C. Sansevieri, +1-858-560-0121, or penny@booksbypen.com,
for Matthew Yubas

http://www.mattyubas.com/

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