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The
Complete Guide to Marketing
and Launching a New Product
Learn how to:
Get your product into the market
Create effective winning marketing programs
Generate and grow product sales Imagine
the benefits of following a successful marketing roadmap? Having a guide
will save you from the pitfalls, frustration, and from making costly mistakes.
What if you were driving across the country
without a map? You would likely zigzag, backtrack, waste gas, and lose
time.
The same with bringing a product to market.
This is something you can do, but when you learn from someone who has
been there before, the ride will be much smoother, quicker, and more profitable.
Your
Path to Product Success You
have the product idea, you have the passion, you just need the additional
product marketing knowledge to make it happen.
To help you succeed I've created the The
Complete Guide to Marketing and Launching a New Product.
This step-by-step system combines market planning, development, product
launch and sales, in one complete guide. This system provides you with
a clear roadmap to get your product idea to market quickly and easily
and then generate income.
With
the The Complete
Guide to Marketing and Launching a New Product,
you'll learn the steps to get to market, methods for pricing, branding,
packaging, advertising, publicity, and much, much more, including:
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• | How
to get retailers excited about your product |
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• | Know
what retailers expect from you, and then exceed their expectations |
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• | Market
research to understand your customer's buying process |
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• | How
to create packaging that retailers expect, and motivates customer
purchases |
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• | How to create
profitable marketing programs that work again and again |
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• | How
to make sure marketing doesn't waste money |
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• | Inexpensive
marketing tools to generate awareness, interest, and sales |
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• | How
to appeal to all people involved in the buying process |
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• | How
to price your product based on customer shopping styles, your costs,
and market demand |
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• | Advertising
methods to turn features into winning product benefits |
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• | How to overcome
any competition |
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• | Knowing
what pitfalls to avoid, and successes to follow |
Learn the Step-by-Step Process
As
your companion, the The
Complete Guide to Marketing and Launching a New Product
will take you through
important topics with precision and depth including:
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• | Process
- The product marketing process from concept to producing sales |
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• | Market
Research - How to perform market research and locate free resources |
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• | Product
Marketing Plan - How to write a simple product marketing plan
to organize your strategies and tactics |
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• | Pricing
- How to calculate and set price points for the best profit return |
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• | Positioning
- How to position your product in the mind of your customer to stand
out above any competition or similar products |
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• | Branding
- How to come up with a great product name, develop a market theme,
and consistent messaging |
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• | Packaging
- The steps to get packaging designed and produced that's eye catching
to customers |
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• | Retailers
- How to get into retailers and other distribution channels |
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• | Launch
Checklist - How to form a launch checklist to organize your product
marketing activities |
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• | Press
Release - How to write press releases to get nationwide or worldwide
recognition |
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• | Advertising
- How to create powerful ads and how to buy advertising |
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• | AdWords
- How to use Google AdWords to drive traffic to your website and get
high click through rates |
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• | Direct
Mail - How to use direct mail to generate sales: make the right
offer, create the mail piece, get a mailing list, know the right timing,
and how to calculate the return on investment |
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• | Analysis
- How to log and analyze the effectiveness of your marketing efforts,
then revamp and bring in even more sales |
Take Ownership
The marketing guidebook provides you with
real-world procedures to get your product into the market, and create
successful marketing programs to generate revenue.
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Marketing
Guidebook 2008 Edition |
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All the information needed to —
Get
your product into the market
Create effective winning marketing programs
Generate and grow product sales
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The
Complete Guide to Marketing
and Launching a New Product | |
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Easy
1-Step Ordering |
Download
Now (no shipping charges)
• Click to order now with your Credit Card…
(PayPal, Visa, MasterCard, American Express, Discover, or eCheck)
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Secure Online
$24.95
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Printed
and Mailed to You
• Click to order now with your Credit Card…
(PayPal, Visa, MasterCard, American Express, Discover, or eCheck) |
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Order now with check
or money order … |  |
No
Risk 100% Money-Back Guarantee
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If
you are not satisfied for any reason, you'll receive a 100% refund
of your money (less shipping) if returned within 60 days of purchase. |
 | Product
Coach is PayPal Verified. Verified members have successfully completed
PayPal's Verification system to establish their identity with PayPal. |
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is a secure online payment system owned by eBay. PayPal can be reached
at 1-888-221-1161. |
If
you have any ordering questions please call me at
(858) 233-9639 or send me an email at matt@MattYubas.com.
Thank you,
Matthew Yubas
Tax Tip: The Marketing Guidebook is likely to be deductible as a business
expense. Consult with an accountant or financial advisor for details.
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